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Astra Games – a leading manufacturer and content provider of domestic and overseas gaming machines and part of the Novomatic Group of Companies – have opened a new state of the art “Production Facilities and Offices” in Bridgend, South Wales. Located on the Bridgend Industrial Estate, half a mile from Astra’s previous production facilities, the new development covers an 80,000 square foot area and is primed to take advantage of the opportunities created by the advent of the Gambling Act in the UK and Astra’s growing presence in overseas markets.

Astra House will accommodate a large R & D department consisting of Games Design, Software, Graphic Design and Mechanical Development, plus the UK and Export Sales and After Sales team. The Production facilities will have an Increased capacity over its previous facility and will form part of The Novomatic Group of Companies  “Centres Of Excellence” which are based throughout the world. An experienced and skilled staff base will enhance this.  This is all geared to meeting the Groups desire to innovate and expand into all emerging opportunities.

“Astra’s core values have always been focused on invention and innovation,” stated Astra Games Managing Director Neil Chinn, “the environment we have been able to create in our new facilities will nurture and grow this innovation, and not just within Astra’s R & D team; each individual department seeks to progress and improve its performance through new ideas and more effective systems. The concept of “adding value” throughout the company will be greatly assisted by Astra’s new Production Offices and Facilities, leading to stronger products, better service and long term success for Astra and its partners and customers.”

Astra Games origins lie firmly in South Wales, created and staffed by people who had been pivotal in the development of the Gaming Industry in the area.

From the outset Astra had a keen focus on research and development, and, in order to thrive in an industry that was being driven by technological advances, brought and fostered skilled employment in many different fields that were integral in moving the company forward. Neil Chinn commented:

“South Wales is thriving with talented people with gaming industry experience and indeed emerging talent from other sectors, in terms of in-house staff and those employed by Astra’s suppliers and partners. This fact alone made it logical to remain based in South Wales and benefit from the skills pool.”

This ethos of development from within the South Wales region continued with the creation of the new production facilities. “The building itself was conceived and constructed by companies located in South Wales, creating many jobs and making a significant contribution to the local economy,” said Neil Chinn.

Astra’s success also results in success for our supply partners, many of whom reside in the South Wales region, companies such as Universal Screen Printers, Sanken, Cabinet Developments and many more. The growth of the company will also reflect in the local economy, where the creation of employment, including many skilled roles, is a result of Astra’s success. Neil Chinn adds:

“Astra House is the building block to a successful future, for Astra and our partners”

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