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Fair Play Centers acquires seven new amusement centres
As of 1 July 2007, Fair Play Centers BV, a subsidiary of Janshen-Hahnraths Group BV of Kerkrade, the Netherlands, is to take over seven ‘Pleasure & Play Jackpot Casinos’, currently run by Amusement Activities Nederland BV. This takeover will further strengthen the group’s position as the market leader in the Dutch gaming machine sector. Furthermore, this addition will increase   the number of Fair Play Center & Casino establishments in the Netherlands from 38 to 45, giving the Janshen-Hahnraths Group a market share of some 20% in the amusement arcade sector.
Amusement Activities Nederland BV currently operates seven establishments in the Netherlands, under the name Pleasure & Play Jackpot Casinos. These amusement centres involved in the takeover are in the cities of Eindhoven, Roosendaal, Dordrecht, Uden and Weert. Similarly to the existing Fair Play Centers & Casinos, the Pleasure & Play Jackpot Casinos bear the KEMA hallmark for amusement centres, and boast a luxury ambience, a varied range of games and socially responsible business management. The two companies’ business profiles therefore mesh seamlessly with one another. In terms of responsible and preventive gambling policy, furthermore, the two apply the same stringent standards.
Fair Play Centers BV
Fair Play Centers BV is a subsidiary of Janshen-Hahnraths Group BV, a gaming machine conglomerate based in the Dutch province of Zuid-Limburg. Janshen-Hahnraths Group has been among the Netherlands’ leading gaming machine firms since 1959, with a current workforce of some 600. The takeover will expand its workforce to around the 700 mark. In addition to operating amusement centres, the group is also involved in the development and wholesale of gaming machines and the operation of gaming machines in hotel and catering trade establishments throughout the Netherlands. All of its independent business units are members of the Netherlands Association of Gaming Machine Manufacturers and Operators (VAN-Speelautomaten) and have endorsed the VAN Corporate Code. In addition to its Fair Play establishments in the Netherlands, the group also has three in Spain.